Simplifying how users interact with complex features through structured onboarding, clear guidance, and accessible support across the platform.
Users encountered complex financial data and features without onboarding, tooltips, or guidance. Inconsistent content and missing support led to confusion, early drop-offs, and low conversion.
Talking Totem introduced in-product onboarding with contextual tooltips, a multilingual knowledge base via Zendesk, and structured content workflows making the platform easier to navigate, learn, and trust.